e.l.f. Cosmetics Power Grip Primer + 4% Niacinamide 15ml

Why Choose e.l.f. Power Grip Primer + 4% Niacinamide?

Makeup often fades, separates, or looks patchy after a few hours—especially in hot and humid weather.
The e.l.f. Power Grip Primer + 4% Niacinamide is specially designed to create a smooth, sticky base that helps makeup stay fresh and locked in for hours.

Its lightweight gel texture grips foundation beautifully while also providing skincare benefits. Infused with 4% Niacinamide, this primer helps brighten dull skin, improve uneven tone, and create a healthier-looking complexion over time.

At the same time, Hyaluronic Acid and Glycerin help hydrate the skin for a plump, dewy makeup finish without heaviness.
The travel-friendly 15ml mini size makes it perfect for everyday use, travel, or on-the-go touch-ups.

The result?
Long-lasting makeup with a smooth, hydrated, and radiant finish.

Key Benefits

• Grips Makeup for Long Wear
Sticky gel texture helps foundation stay in place for hours.

• Brightens & Evens Skin Tone
4% Niacinamide helps improve dull and uneven-looking skin.

• Gives a Dewy Glow
Creates fresh, radiant-looking skin under makeup.

• Hydrates Skin
Hyaluronic Acid and Glycerin help lock in moisture.

• Smooth Makeup Application
Helps foundation apply more evenly without patchiness.

• Lightweight & Comfortable
Feels breathable without heaviness or greasiness.

Star Ingredients Breakdown

Full Ingredients Overview

Formulated with hydrating humectants, skin-brightening niacinamide, and a sticky gripping gel base that helps extend makeup wear while keeping skin fresh and smooth.

Key ingredients include:
Niacinamide, Hyaluronic Acid, Glycerin, Hylocereus Undatus (Dragon Fruit) Extract, and lightweight gel-forming agents.

How to Use

Step 1 – Prep Skin:
Start with clean and moisturized skin.

Step 2 – Apply Primer:
Use fingertips to apply a thin, even layer across the face.

Step 3 – Pat Into Skin:
Gently pat the primer instead of rubbing for better grip activation.

Step 4 – Wait Briefly:
Allow around 30 seconds for the primer to become tacky.

Step 5 – Apply Makeup:
Follow with foundation, concealer, or your regular makeup routine.

Pro Tip:
For extra long-lasting makeup, focus application on oily or makeup-prone areas like the T-zone.

Who Is This For?

This primer is perfect for:

• Long-lasting makeup wear
• Dewy makeup lovers
• Dry, combination, and oily skin
• Makeup beginners and professionals
• Uneven or dull-looking skin
• Travel and on-the-go makeup routines

Suitable for all skin types.

Product Details

FAQ Section

Q: Does this primer make makeup last longer?
A: Yes, the sticky gel formula helps grip makeup for extended wear.

Q: Is it suitable for oily skin?
A: Yes, it works well for oily, dry, and combination skin types.

Q: Does it feel sticky?
A: Yes, slightly tacky—that’s what helps hold makeup in place effectively.

Q: Can I wear it without makeup?
A: Yes, it can also be worn alone for a hydrated and dewy skin look.

Q: Does the niacinamide help brighten skin?
A: Yes, 4% Niacinamide helps improve dullness and uneven tone over time.

Q: Is the mini size travel-friendly?
A: Yes, the 15ml mini size is perfect for travel and daily carrying.